Region: Niš district
Budget: 30,000.00 EUR
Donor: LEDIB- Grontmij / Carl Bro A / S
Duration: December 2009 – April 2009
The “Language of Sales” training package for small business organizations and their members in the Nis District (Niš, Aleksinac, Svrljig, Ražanj and Gadžin Han) consisted of the following trainings:
- Introduction to sales techniques;
- Sale;
- Marketing and sales.
The aim of the project is to provide representatives of SMEs, business organizations and service providers through training to advance their skills and knowledge of selling their products and services through the improvement of negotiation and communication skills, thus enabling their better positioning in the market.
Directly responsible for the implementation of this project, ENECA has implemented the following project activities:
- market research;
- establishing contacts with relevant partners in the target municipalities;
- identification of participants in the “Language of Sales” training;
- signing contracts with trainers-lecturers;
- preparation of the time frame for the training in each of the municipalities and the organization of the venue;
- Sales language training program;
- evaluation of trainings and trainees;
- reporting.
Thus, with this project, 100 participants underwent training “Introduction to sales techniques” and improved their knowledge and sales skills, negotiation and communication skills, as well as skills and knowledge necessary for the sale of products and services. In addition, the participants of the training package had the opportunity to establish mutual business cooperation.